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snooker for colorblindness
In collaboration with the founder of ColorADD, language for people with colorblindness, we created SnookADD game set to make snooker accessible to everyone. I focused on visual 2D and 3D design for the project.
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david povilaika
about me
Hey, I'm David
I am a digital designer focused on innovative digital experiences for mobile, web & emerging platforms. I have designed for start-ups & e-commerce brands, growing customer engagement by 40% and quadrupling sales through simplified and faster web products. I work with an end-to-end approach via design thinking methodologies like Double Diamond, Agile, Scrum and AI development tools. I deliver strategy and visual flows using Figma, Adobe and web platforms to help teams develop apps and services.
work
work
work
what: OnMotion is a no-nonsense fitness app for busy professionals. Users save time on every workout thanks to our multi-factor recommendation engine.
why: Our research found that discovering and deciding on effective workout routines is needlessly time-consuming, leading to high app dropout rates.
how: I led the creative direction at the startup. I handled all UX/UI strategy and development in Figma, alongside brand and visual design.
and: I completed the final UI design cycle for beta testing and established the brand voice across app & website for launch.
#1 no-nonsense fitness app for busy professionals in NYC. I designed 50+ interactive prototype screens (Figma), cutting down time users spent looking for exercises by 70% by delivering new search engine and personalization features. I designed 30+ marketing visuals for Instagram grid and ad campaigns (Photoshop), and full CSS website.
what: A delivery of smooth & cohesive new functions and style elements across different channels like web, social, media, and physical for a garden and lifestyle store.
why: In many cases, customers shopping in-person did not know about the online store and loyalty program TNG offered.
how: I designed links between channels and phygital campaigns, alongside general service and marketing experience improvements. I redesigned loyalty system and collaborated with external writer to deliver a new lifestyle blog.
and: UX redesign along online branding adjustments & new brand campaigns quadrupled B2B service inquiries and grew online B2C engagement by 40%.
The Nunhead Gardener, e-shop and physical service redesigns featured on ITV, Elle, Evening Standard, TimeOut, Secret London. I increased online engagement by 40% through unified website, POS and social media redesign. Grew B2B package sales 4x by overhauling online booking service experience, scoring number 4 on Google Search results for B2B. Launched online lifestyle journal with shop integration which became #1 most accessed online resource for TNG.
what: Fanoo is a child banking app that teaches children about investment, saving, spending, and donating.
why: Our study found that low financial literacy among adults heavily contributes to low financial confidence. Supra Systems Studio tasked our team with creating a solution.
how: I designed links between channels and phygital campaigns, alongside general service and marketing experience improvements. I redesigned loyalty system and collaborated with external writer to deliver a new lifestyle blog.
and: UX redesign along online branding adjustments & new brand campaigns quadrupled B2B service inquiries and grew online B2C engagement by 40%.
Unified child banking system and education platform winning Surpa Systems The Future of Money award for extensive prototyping and system design. I delivered 30+ interactive prototype screens (Adobe XD) and all visual branding material (Photoshop). App tested with x percent user satisfaction rate.
what: Fanoo is a child banking app that teaches children about investment, saving, spending, and donating.
why: Our study found that low financial literacy among adults heavily contributes to low financial confidence. Supra Systems Studio tasked our team with creating a solution.
how: I designed links between channels and phygital campaigns, alongside general service and marketing experience improvements. I redesigned loyalty system and collaborated with external writer to deliver a new lifestyle blog.
and: UX redesign along online branding adjustments & new brand campaigns quadrupled B2B service inquiries and grew online B2C engagement by 40%.
Tread is a social networking system and app prototype awarded funding by UAL Creative Enterprise for innovative system & algorithm (2023). I delivered a 160-page research report into networking and led multiple user-testing workshops. 80% of users were satisfied or very satisfied with their experience during the app test run, 90% wanting to meet with their match again.
Interactive web campaign and visual development for audio show charting at Top 14 Podcast in Lithuania. I led an interactive marketing campaign, delivering phygital game experience that converted 20% of web visitors into participants. Delivered 50+ social media and marketing posts (Photoshop, InDesign) and edits on 20 episodes.
what: Fanoo is a child banking app that teaches children about investment, saving, spending, and donating.
why: Our study found that low financial literacy among adults heavily contributes to low financial confidence. Supra Systems Studio tasked our team with creating a solution.
how: I designed links between channels and phygital campaigns, alongside general service and marketing experience improvements. I redesigned loyalty system and collaborated with external writer to deliver a new lifestyle blog.
and: UX redesign along online branding adjustments & new brand campaigns quadrupled B2B service inquiries and grew online B2C engagement by 40%.
New sub-brand and product model delivery for innovation research. I was part of delivering 250+ page development and multi-channel user testing report with high-fidelity prototype. I delivered engineering calculations and models (AutoCad), including all 3D visuals for marketing and presentation (3ds Max), scoring top 100/100 during panel evaluation.
what: Fanoo is a child banking app that teaches children about investment, saving, spending, and donating.
why: Our study found that low financial literacy among adults heavily contributes to low financial confidence. Supra Systems Studio tasked our team with creating a solution.
how: I designed links between channels and phygital campaigns, alongside general service and marketing experience improvements. I redesigned loyalty system and collaborated with external writer to deliver a new lifestyle blog.
and: UX redesign along online branding adjustments & new brand campaigns quadrupled B2B service inquiries and grew online B2C engagement by 40%.
Designed a new website e-checkout experience option for a personal hygiene brand with over 80 million sales, featured in GQ, Cosmopolitan, Elle. I delivered a new prototype (Figma) for a smooth shopping experience during complicated one-off and subscription purchases. Cutting down time users spent onboarding by 50%, reducing to 3 screens.
what: Fanoo is a child banking app that teaches children about investment, saving, spending, and donating.
why: Our study found that low financial literacy among adults heavily contributes to low financial confidence. Supra Systems Studio tasked our team with creating a solution.
how: I designed links between channels and phygital campaigns, alongside general service and marketing experience improvements. I redesigned loyalty system and collaborated with external writer to deliver a new lifestyle blog.
and: UX redesign along online branding adjustments & new brand campaigns quadrupled B2B service inquiries and grew online B2C engagement by 40%.
other projects
david povilaika
This website and all content is designed by David Povilaika. Copyright © 2018-2025
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